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Trussardi Fall-Winter 2015/2016 man collection

A young man looking evasive at camera, big sunglasses covering his eyes. He’s wearing layers apparently casually matched: threadbare t-shirts, spotted parka, ripped jeans, aviator cap. This is one of Kurt Cobain’s most famous photo.Gaia…
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Giorgio Armani Men’s Collection Fall-Winter 2015/16

As in a Hemingway novel, intense and vibrant solo characters are the protagonists of a story focused on tracing the sensual and virile essence of man beauty, but with a sweet and elegant underlining. Fall-winter 2015/2016 Men’s collection…
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Gucci Fall-Winter 2015/2016 collection

GUCCI Fall-Winter 2015/2016 collection is a declaration of love to the thousand aspects of men’s kindness, it’s a romance highlighting a urban style with an eclectic mood. The wardrobe celebrates intolerance for rules and freedom of action.…
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Tartufi & Friends new opening at Palazzo Serbelloni

After a year and half from the opening of the restaurant in Rome, Alberto and Angelo Sermoneta opened the second truffle lounge, Tartufi&Friends,  in a prime location: Palazzo Serbelloni, at 18 corso Venezia, Milan. Over 2700 sq…
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Etro hand painted uniforms

Kean Etro concept for next fall takes you to a fantasy world, where the military style loses his structured mood and each uniform is painted by an artist. The iconic advertising image Neverending Supper, shot 17 years ago, is more contemporary…
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Italia Independent glorify Italian bests in the new spring/summer 2015

Never change a winning horse. For the third season Italia Independent entrusts  Independent Ideas (creative agency of the Group)the task of creating the new ADV campaign for the Spring/Summer 2015 eyewear collection, this time focused on…
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Ermanno Scervino launches the new Spring/Summer campaign 2015

“Dylan expresses all the fundamental values of Ermanno Scervino DNA. She is a young, glamorous, contemporary beauty looking forward to her future, conscious of  where she comes from”. This how Ermanno Scervino defines the American beauty…
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Maserati by Zanotta Capsule Collection, creative synergy

Three exclusive design items for a unique collection, the Maserati by Zanotta Capsule collection. The pouf for the Grandtour Lounge Chair, the Corina chair and the Maestrale table are the three new pieces of household…
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Blumarine romantic spirit Spring/Summer 2015 collection

Blumarine reinvents the characteristic style of the Maison for its Spring/Summer 2015 collection: the romantic spirit, decorative taste and sense of blooming femininity, characteristic of the house, are seen through a new lens, which magnifies…
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Patek Philippe celebrates its 175th anniversary with 7 jewels

Patek Philippe has been beating the time of celebrities, top manager, aristocratic and other people of excellence for almost two centuries. To celebrate its 175th anniversary the Swiss ultra-luxury watch manufacturer founded in 1852, located…
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Roberto Cavalli chooses Nicki Minaj

Nicki Minaj embodies the exuberant and modern femininity of the Cavalli woman. In recent years we have become accustomed to women castigated in clothes that hide their body shapes. With this campaign, I wanted to send a strong countertrend message.…
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La Perla unveils the new Spring/Summer 2015 for man e woman

Women beautifully styled and photographed to express the thousands shades of the feminine universe and to unveil different ways to wear and live La Perla creations. This is the concept of the newest La Perla campaign, for the first time…
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FEDERICA RETTORE JEWELS"READY TO WEAR"

Accent every woman’s beauty with the sound of the sea framed in a precious aquamarine petal. Brighten her up with the centennial story of a pearl. Make her shine at the mysterious light of black diamonds. Wear the nature in its most precious…
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SEA-GOD: ITALIAN EXCELLENCE IN THE SWISS HOUSE

Born out of his penchant for watches, chairman Enzo Palazzolo, after a stint in the media industry, founded the brand Sea-God, dedicating himself to the creation of prestigious designs, and models. These time pieces reinterpret the…


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THIS MONTH TOP THREE


Diamond King Laurence Graff conquers Milano

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Wednesday, 21 December 2016Words by MFM Flavia Caroppo - NY
Diamonds are forever. And the precious diamond creations by Laurence Graff are… forever and ever! Your breath will be taken away as soon as you step into Mercury, the luxury area of Rinascente department store reserved to jewelry and…

Must Have is in Milan

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Monday, 3 October 2016Words by MFM Mila Jelmini
Can you wear a stunning, iconic dress at an affordable price? The answer is Yes, absolutely! Since there is a boutique in Milan, a few steps from Rotonda della Besana, whose brand new concept and content allow you an 'exclusive’ shopping…


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