Donatella Versace and Riccardo Tisci together
For his Fall/Winter 2015-16 campaign, Riccardo Tisci chose an exceptional woman, part of his family in the fashion world: the icon Donatella Versace, a strong independent woman, whose charisma contributed to break fashion boundaries. With Givenchy ’s artistic director Riccardo Tisci and the talented Donatella Versace, shot by Mert Alas & Marcus Piggott and styled by Carine Roitfeld, this campaign wants to break the rules, overcome the conceptual boundaries connected with the standard communication models of a collection, and give the main communicative role to a fashion icon like Donatella Versace, who wants to get rid of the old system, and strongly believes, together with Riccardo Tisci, in working together and supporting each other to make fashion a true global community.